Discussing the article about Burning Man in class, made me realize how often we as consumers by something simply for "the experience". In the article people paid actual money to basically live like homeless people. But they did it because they wanted to gain that experience to add value to them as a person.
We as consumers pay for intangible things because of the experience we gain from them, or we buy things, in order to get an experience out of the product. So my question is, can you really put a price tag on an experience? My answer... You can't!!
I found many interesting articles on why it is so hard to put a price tag on an experience. Something may seem like a lot of money, however the value that the experience may add to your life is priceless. An experience is different then a product because there is no substitute for it. It is something you have to do for yourself, and it has to be that exact specific thing, otherwise it will not be the same and you won't take away what you otherwise might have.
The whole idea is crazy to me so here are some great articles that might help!
Is It Worth It?
Can You Put A Price On Experience?
You Can't Put A Price On Experience
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